Web Portal Development: Everything You Need To Know

Web Portal Development Services | Artoon Solutions

A popular area for companies engaged in development and promotion is the service of creating and launching Internet portals, which are large web resources with a complex structure, diverse content, and services. Developing such a website is more expensive than making other types of sites. However, having invested money in the creation of such a resource, its owners receive a good profit in the future. The reason for such payback is the large number of functions and capabilities that the Internet portal provides to both visitors and the owner. Read about the benefits that a web portal development service can bring to you and your organization, about typical stages of development and pricing in our material.

What Is An Internet Portal?

An Internet portal is a kind of news site, where relevant information also appears several times a day, but news is only part of the functionality of this type of site.

Thousands of users communicate on web portals every day. They create new topics for discussion, write comments on existing news, share publications on social networks, and perform many other actions. After some time, such a portal can grow to several hundred or thousands of pages.

Why Is It Worthwhile To Get Your Own Web Portal?

First of all, everyone who intends to submit a lot of news or information needs such a platform. It will attract interested users almost instantly. A fairly large part of them will turn into regular visitors and create a community that will automatically advertise your portal on the Internet. An interested audience will be drawn in no time by such a resource. The majority of visitors will become frequent users who come for conversation and information if there are frequent upgrades to the material and helpful services. In this instance, the advantage will be widespread network recognition and a sizable target audience. Your benefit is popularity and a large number of visitors.

The ideal option for making money from portals has always been advertising in all its forms.  Selling advertising is another way to generate revenue from such a vast resource. These might be sponsored banners and adverts, or they could be reviews and commercial pieces. The proprietor of the site will have hundreds of pages on which to post advertisements. In any case, you will have hundreds of pages at your disposal where you can place this advertising and thousands of potential buyers who see ads daily.

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Types Of Web Portals

Web portals, like many other Internet resources, come in several types:

  • Closed ecosystems on the Internet, access to which is only available to employees of the organization. Such a platform contains information that is necessary for the management and employees of the company to work.
  • The purpose of such sites is to provide various types of information. These include large news resources and media.
  • Provides access to training materials, as well as the opportunity to take tests and exams.

Therefore, let’s move on and talk about the stages of development.

Development of A Web Portal

In the process of web portal testing and development, all the functions selected for its operation are implemented using code. To ensure the correct operation of the code, several preliminary tests and checks are carried out to ensure that the future site meets the needs and interests of the target audience.

Individual solutions are selected for each project. This allows for faster work, maximum conveyance of the specifics of the project, and the implementation of all the customer’s wishes.

At the preparatory stage, the priority task is to assemble a viable demo version of the project, which will provide user feedback and hypotheses for further resource development. Launching a test version of the site helps to simplify the process of creating an Internet portal and saves the customer’s costs for its launch, as it simplifies the development process.

Filling With Content, Testing, And Launch

For a large web portal, content and its diversity play a key role. Therefore, experts like Digiteum team devote a separate and longer stage to filling sites of this type. It includes the following actions:

  • placing site content,
  • launching the web platform on the hosting,
  • checking the functionality of all services,
  • correcting and refining identified bugs.
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The result of all these actions will be the effective and uninterrupted operation of the portal services.

SEO and analytics

A mandatory action at the stage of creating and launching an Internet portal is the optimization of its content and all technical aspects. The goal of these works is to launch a resource that Google will like and get the first places in search results.

To achieve this goal, specialists, such as the Digiteum team, develop a user experience map, and with the help of usability testing, they find all the difficulties that visitors encounter while working with the site. Then they change and improve the structure of the portal so that users can easily and conveniently work with it.

An important task is to set up reporting and collecting statistics on the resource. Using the data obtained, we identify the target actions of users and optimize the effectiveness of further work of the portal.

Technical Support Of The Internet Portal

The task of developers is to ensure the smooth and safe operation of a large information platform. To do this, it is necessary to monitor and regularly check the operation of all applications and services. If a problem arises in the functioning of the resource, technical support, and the administrator are immediately notified.

Conclusion

A web portal is one of the largest resources on the network. It has a complex structure and a high content load, as well as links to third-party web resources. Web portal development solutions are expensive but will pay for themselves well in the future. Creating such an Internet resource is a complex and lengthy process that can only be entrusted to professionals, like Digiteum

The process of developing portals in Digiteum has been worked out for years. Today they can offer the customer a web portal that will work smoothly and become a source of information for visitors and a universal advertising tool for the owner.

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